OK Go have released a new video this week. It seems OK GO aren’t really a rock band now instead becoming a video collective who write their own musical accompaniments. I mean that in a good way. They seem to pour as much creative effort into their promos as they do their music.
This, in the very best sense, is truly exuberant, joyful chaos!
https://youtu.be/Y6fyWs8KSdE
Update: Video removed from YouTube. Try here.
It’s a neat example of creativity meaning working within a set of constraints. What sort of video could you produce if all you had was a band, a plane, 2 acrobats, some plastic balls?
Handily, they’ve given a fascinating breakdown of what went into producing it.
If you like that…
You can see more of OK Go’s videos here. They seem to have a thing for elaborate one-shot masterpieces.
Image: By OK Go – RGM18, CC BY-SA 2.0,
